VISION & MISSION
Vision
A world in which net positive, profitable and sustainable businesses result in fair wealth distribution and equality for all
Mission
To build a profitable, sustainable, vertically integrated seaweed enterprise that can be used
as a model for other businesses embarking on net positive journeys
01
Accountable and transparent seaweed value-chain
02
Measurable and achievable goal
03
Equal opportunities and pays based on merit
04
Scalable business across countries by respecting local wisdom
OUR TEAM
Fahrana Amelia Lubis
Founder
Rara is a net positive leader in the making. Driving initiative to connect people across continents to solve sustainability challenge worldwide through Oceva Indonesia.
Joost wouters
Advisor
Joost began his career at P&G and later joined the Management Team at PepsiCo Benelux. He went on to establish a management consulting firm, advising global companies including Danone, Unilever, Heineken, and Reckitt Benckiser. He is now focused on implementing carbon-positive seaweed solutions with The Seaweed Company to enhance the health of people, animals, crops, and soils worldwide.
Dr. stefan Kraan
Advisor
Dr. Kraan is a Dutch marine biologist and entrepreneur with a Ph.D. from NUI Galway. He founded the Irish Seaweed Centre and later co-founded Ocean Harvest Technology and The Seaweed Company, focusing on seaweed-based solutions for aquaculture, food, and biofuels. He is currently Director and CSO of Oceana Organic Products Ltd. His expertise includes seaweed cultivation, sustainable resource use, and industrial applications in biotech and aquaculture
Matthijs Wiggers
Advisor
With 20+ years in sales, marketing, and leadership, Matthijs drives growth in the food industry. As CEO of Zeelandia Indonesia & Philippines and a board member in China, he leads strategy while co-founding Bagrotec and enhancing FMCG brands in Indonesia.
Daniel Harris
Advisor
Daniel, a pioneer in Australia’s early commercial Internet, moved to San Francisco in 2005. Now, he advises startups, leveraging his experience in innovation, market trends, and digital strategy to drive growth and success.
Gerry Giannakis
Business Development
Gerry Giannakis is a start-up consultant and operations manager based in Melbourne, Australia. He has worked in Various countries and focuses on connecting Australian companies and individuals across IT, telecommunications, manufacturing and apparel sectors to opportunities in these countries.
Lars de vilder
Sustainability Consultant
Lars specializes in sustainability, focusing on Circular Economy and Life Cycle Analysis (LCA). He develops strategies to reduce environmental impact, enhance resource efficiency, and drive economic benefits through innovative circular solutions.
Damián Suasso de Lima de Prado
Research
Damián, a Product Development Engineer at Cardiac Booster, applies his Medical Engineering expertise to LVAD design, biomechanics, programming, and testing to enhance device safety.
Anansya Ralia
Marketing and business expansion
Anansya seeks a challenging role to make meaningful contributions. A quick learner with strong communication and leadership skills, she thrives under pressure and collaborates effectively to drive the best results.
Usadhi Iswari
Finance Manager
Policy analyst with 5+ years in government initiatives. Led the “Desak Anies” campaign, drafted key legislation, and designed a tax exemption benefiting 85% of Jakarta residents while increasing revenue by 8%.
OUR PRODUCT
OUR JOURNEY
Starting a sustainable business isn’t just about profit, it’s about making a lasting impact. By using eco-friendly materials, ethical sourcing, and energy-efficient operations, businesses can reduce their environmental footprint while meeting customer demands. Sustainability should be embedded in every step, from production to packaging, ensuring long-term benefits for both the planet and the people. Collaborating with like-minded organizations and engaging with communities can strengthen credibility and create a loyal customer base. A commitment to sustainability not only future-proofs a business but also drives innovation and long-term success in an evolving market.
We'd Love To Hear From You
contact us
Find us Here
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EIGHTYEIGHT@KASABLANKA Building
Tower A LT. 26F JL. Casablanca Raya Kav.88
Menteng Dalam, Tebet Jakarta Selatan 12870
Operational Hours
- Mon- Fri: 10am- 6pm
- Saturday: 11am-3pm
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